--- title: About Me - Heinz Klemann description: "About Heinz Klemann: 13+ years of experience in data-driven marketing, CRM, and performance marketing. Strategic and hands-on." --- [Skip to content](https://klemann-consulting.com/en/about-me#main-content) [![Heinz Klemann Consulting Logo](https://klemann-consulting.com/hs-fs/hubfs/heinz-klemann-consulting-logo.png?width=50&height=50&name=heinz-klemann-consulting-logo.png "Heinz Klemann Consulting Logo")](https://klemann-consulting.com/?hsLang=en) - [About Me](https://klemann-consulting.com/en/about-me) - [Blog](https://klemann-consulting.com/en/blog) - [Services](https://klemann-consulting.com/en/services) - [References](https://klemann-consulting.com/en/references) - [Press](https://klemann-consulting.com/en/press) - [About Me](https://klemann-consulting.com/en/about-me) - [Blog](https://klemann-consulting.com/en/blog) - [Services](https://klemann-consulting.com/en/services) - [References](https://klemann-consulting.com/en/references) - [Press](https://klemann-consulting.com/en/press) ![menu-toggle](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/menu-toggle.svg) ![menu-close](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/menu-close.svg) English - [English](https://klemann-consulting.com/en/about-me) - [German](https://klemann-consulting.com/de/über-mich) [Get in touch](https://klemann-consulting.com/meetings/heinzk/30min?hsLang=en) ## About Me ## What sets me apart? I’ve been working in sales and marketing since 2012, giving me well over a decade of hands-on experience. Over the years, I’ve seen countless trends, tools, and platforms rise and fall. My core focus has always been the intersection of marketing and data which today translates into a strong emphasis on strategy, performance marketing, and CRM. [Schedule a call with me](https://klemann-consulting.com/meetings/heinzk/30min?hsLang=en) ## My career My professional career began in a highly analytical environment as a Sales & Marketing Analyst. In this phase I worked at Groupon and Zooplus. At that time, my focus was clearly on numbers, reporting, and process optimization. I later joined Travador, where I took on the role of Head of Marketing & Business Intelligence. This period was both professionally and personally formative. In addition to leading marketing and BI, I was awarded the EXIST start-up grant during this time. Together with a team, we developed a gaming platform for amateur players. Technically, we built a powerful platform and acquired a substantial user base. However, despite this progress, we were unable to secure an investor or establish the project as a sustainable business. A challenging but incredibly valuable learning experience. In August 2017, I co-founded BeastBI GmbH with Tiberiu Novac. Over several years, I served as Managing Director, leading numerous online marketing and analytics projects. I continue to support BeastBI today in selected projects, particularly in sales and marketing. After around four years as Managing Director, I gradually shifted my focus toward independent interim and consulting mandates. During this time, I had the opportunity to work with companies such as Starcom, ZEISS, and other well-known brands. Today, I primarily work as an Interim Head of Marketing, Senior Marketing or CRM Consultant - combining strategic responsibility with hands-on execution. ![heinz-klemann](https://klemann-consulting.com/hubfs/heinz-klemann.jpg) ![heinz-klemann-smart-casual](https://klemann-consulting.com/hs-fs/hubfs/heinz-klemann-smart-casual.jpeg?width=1200&height=1600&name=heinz-klemann-smart-casual.jpeg) ## My way of working ## It’s not **what** you do, it’s **how** you do it.  I work in a very analytically and structured way. Every decision and every actions I propose or implement follows a clear plan. At the same time, I strongly value a pragmatic, hands-on approach. Topics aren’t overanalyzed or inflated with theory they get executed with speed and power. I operate by the 80/20 principle: focus on the actions that drive the greatest impact. For me, efficiency matters more than looking busy. Solving a problem cleanly and quickly is far more valuable than spending excessive time without meaningful progress. Time - both mine and my clients’ - is a limited resource. I treat it with focus, responsibility, and clear priorities. ## My experience and focus ## My projectlist This is my [list of projects](https://klemann-consulting.com/hubfs/profile_heinz_klemann_feb_2026.pdf?hsLang=en), certifications, and experiences - not complete but it highlights the most relevant ones.  ## Explore my blog & get to know me a bit more personally I’ve traveled to more than 50 countries and relocated to Dubai, UAE, at the end of 2022. I’ve also spent several months working as a digital nomad, gaining first-hand experience with international and remote work models. Despite being based abroad, I regularly spend time in Germany to maintain close connections with family, friends, and business partners. I’m fluent in English and comfortable operating in international and cross-cultural environments. Overall, I see myself as someone who adapts quickly to new situations and challenges. On my blog, I write about topics such as remote work, self-management, and the structural shifts in modern work environments including a critical perspective on the phenomenon of so-called “fake jobs.” [To my Blog](https://klemann-consulting.com/de/blog?hsLang=en) ![Steigert Remote Work die Produktivität](https://klemann-consulting.com/hs-fs/hubfs/steigert-remote-work-die-produktivit%C3%A4t.png?width=370&height=260&name=steigert-remote-work-die-produktivit%C3%A4t.png) ##### [Steigert Remote Work die Produktivität](https://klemann-consulting.com/de/blog/steigert-remote-work-die-produktivit%C3%A4t?hsLang=en) von [Heinz Klemann](https://klemann-consulting.com/de/blog/author/heinz-klemann?hsLang=en) 1 March 2026 Die einfache Antwort auf diese Frage ist ja, aber nur für bestimmte Typen von Menschen und in... [Jetzt lesen](https://klemann-consulting.com/de/blog/steigert-remote-work-die-produktivit%C3%A4t?hsLang=en) ![Steigert Remote Work die Produktivität](https://klemann-consulting.com/hs-fs/hubfs/steigert-remote-work-die-produktivit%C3%A4t.png?width=370&height=260&name=steigert-remote-work-die-produktivit%C3%A4t.png) ##### [Steigert Remote Work die Produktivität](https://klemann-consulting.com/de/blog/steigert-remote-work-die-produktivit%C3%A4t?hsLang=en) By [Heinz Klemann](https://klemann-consulting.com/de/blog/author/heinz-klemann?hsLang=en) 1 March 2026 Die einfache Antwort auf diese Frage ist ja, aber nur für bestimmte Typen von Menschen und in... [read more](https://klemann-consulting.com/de/blog/steigert-remote-work-die-produktivit%C3%A4t?hsLang=en) ## Let’s build something great together. ## Start now with the right expert by your side.  [Get to know me](https://klemann-consulting.com/de/?hsLang=en) [![Heinz Klemann Consulting Logo](https://klemann-consulting.com/hs-fs/hubfs/heinz-klemann-consulting-logo.png?width=50&height=50&name=heinz-klemann-consulting-logo.png "Heinz Klemann Consulting Logo")](https://klemann-consulting.com/?hsLang=en) Heinz Klemann Consulting Performance marketing and CRM consulting. Strategy + hands-on execution. Long-term or interim. Focus: Marketing leadership & strategy, CRM/HubSpot, analytics and data. - - [About Me](https://klemann-consulting.com/en/about-me) - [Blog](https://klemann-consulting.com/en/blog) - [Services](https://klemann-consulting.com/en/services) - [References](https://klemann-consulting.com/en/references) - [Press](https://klemann-consulting.com/en/press) Copyright © 2026 Best2B Consulting GmbH & Co. KG [Data Privacy |](https://klemann-consulting.com/en/privacy-policy?hsLang=en) [Imprint](https://klemann-consulting.com/en/imprint?hsLang=en)